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Man, so I stumbled across this thing from Meta’s tech guy, Andrew Bozworth—everyone calls him Boz. Apparently, he’s seen it all with Meta since forever. So, he wrote this memo, right? Saying 2025 could be the big bang for Reality Labs, which is like Meta’s playground for VR and AR stuff. Or maybe it’ll just crash and burn. Who knows?
Seems like Boz is betting on the whole great year thing now, but let’s be honest, it’s the market that calls the shots. He kinda went on record with Bloomberg saying, “Yeah, this year feels like a make-or-break.” Made me think, huh, bold move.
Oh, and those Ray Ban AI glasses? Massive hit. Over 2 million sold since they dropped last October. Outselling the regular Ray Bans! Crazy, right? And that was before they jazzed them up with AI.
Meanwhile, Google’s like, hey, we’re jumping in too—with Gentle Monster and Warby Parker, no less. And don’t even get me started on Apple; rumor has it they’re eyeing 2026 for their own glasses. It’s like everyone’s in the race now.
Boz throws in this gem: “We’ve suddenly gone from this niche to being smack in the middle of the scene with something everyone’s clamoring for.” And he’s right. Competition’s a given now, and it’s like whatever we achieve this year is gonna matter way more than anything we’ve done before—or after.
But here’s the twist—competition ain’t the big bad wolf. If nobody wants your cool AR/VR toys, who cares? The market’s what makes this tech mainstream.
He also mentioned some wisdom from Sheryl Sandberg—big Meta name. She always said companies trip ’cause they can’t stick to their own script, not ’cause someone else one-upped them. Boz really drives home that it’s about sticking to their own standards, not losing sleep over rivals.
Oh, and Meta’s sitting on some wild plans for this year. Boz is like, “End of the year, we’ll know if we pulled it off. And in five years? Well, we’ll see if it was even worth it.” Kind of a cliffhanger there, right?
